This is a framework for performance measurement that seeks to provide a balance between measures of customer views, what the organisation must excel at, how effectively the organsation learns and innovates, and financial performance.
To put the concept to work, companies should articulate goals for time, quality and performance and service and then translate these goals into specific measures
The balanced scorecard puts strategy- not control, at the centre.
An intergrated approach to understanding performance
• explain the principal features of the balanced scorecard approach to managing performance
• take a more holistic approach to understanding performance in your own organisation
• construct a balanced scorecard of performance measures for your own work.
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